To celebrate the launch, the two brands hosted “Bag Bazaar,” a two-day event centered on creativity and community with day 1 hosted by Iris Law. Guests could take part in bag customization, trade-ins, thrifting, and other opportunities to develop personal style alongside fellow fashion lovers.
In addition to the event, we launched a campaign to bring together our two brands to live in press, print, .com and in-app. The shoot was captured in NYC – where the event was held and featured local models and influencers to bring to show our target audience that Depop is the place to buy preloved accessories from their favourite brands.
Check it out on IG here
